About The Campaign

BSM Media is excited to present two campaigns with Bamba for their line of Peanut Butter Snacks!

Bamba is the original peanut butter puff, dating back to 1964. Made with 4 simple ingredients, they contain no artificial colors, flavors or preservatives. It's a great snack for the whole family!

We're looking for parent influencers with at least TWO children, one who must be between 8 months and 3 years old, to promote Bamba Peanut Butter Puffs.  

Campaign Details: 
Opportunity #1 - Social Spotters Influencer Program plus Sampling
If selected, you will be asked to go into your local Walmart (select stores) or Target to shop for the assigned Bamba product. You will be asked to take a photo shopping for the product and share as an Instagram Story on Social Media. Purchase the product, then once you have the product at home, you will capture a lifestyle photo or video of your family enjoying the product to share as an At-Home post on Social Media. In addition, you will receive samples of Bamba Peanut Butter Puffs (case of 24) to distribute to other parents in your community (the samples will be shipped to you).

Deliverables: 1x Instagram Story, 1x Instagram Reel, 1x share to Facebook, Twitter or TikTok plus Sample Distribution
Posting Dates: October 3-10
Compensation: $300 (inclusive of $7.99 product cost) plus additional samples

Opportunity #2 - Sampling Program
If selected, you will receive a case of 24 Bamba Peanut Butter Puffs, shipped directly to you. You will be asked to distribute to other local parents in your community at playgroups, youth sports events or local gatherings AND fill out a short survey about the product. Posting is NOT required, but if you love the product and want to give them a shoutout on social, it would be great!

Deliverables:  Sample Distribution plus take survey
Program Dates: October 1-15
Compensation: 24 Bamba Samples

Please Note:
All social media profiles must be set to public with engagement stats turned ON to participate in this program. Influencers will be selected on a first-come, first-serve basis and will be verified for quality of social media photos, following, and engagement. Additional information including product assignment, photo guidelines, and key word messaging will be sent to each selected influencer.

Please click the NEXT button below to proceed to the application.

T