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Arvid Kahl

I help founders and creators serve and empower their customers.

Being your own boss isn't easy, but it's worth it. Learn how to build a legacy while being kind and authentic. I want to empower as many entrepreneurs as possible to help themselves (and those they choose to serve).

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Featured Post

The Power of the Dream Customer List — The Bootstrapped Founder 323

Podcast, YouTube, Blog Dear founder, I recently learned of the “Dream Customer List” approach to sales and marketing, and I love it. The idea behind this list is simple: you think about who your best possible customer is, and you add a hundred real-world examples of them to a list. And by best customer, I really mean “dream big”: if you run a SaaS that renders movie end titles, you want to sell to Pixar or the Legendary Pictures. Maybe you run a video effects software business, so you’d put...

2 days ago • 7 min read

Podcast, YouTube, Blog Dear founder, Noah Kagan (@noahkagan) has made AppSumo a massive success — and he's spilling the beans on how to launch, build, and grow a successful software business. Noah likes to keep things weird, and our conversation is proof of that: from Taco T-shirts to failing at entrepreneurship, we walk through the ups and downs of a wild and intriguing founder journey. If you're looking for guidance that actually helps you find your footing, Noah's your man. 🎙️ Enjoy the...

4 days ago • 1 min read

Podcast, YouTube, Blog Dear founder, My therapist recently introduced me to the concept of stress as enhancement in exposure therapy. The basic idea is that a little bit of stress can focus you to a point where you make new neural connections and realize new (and beneficial) insights that help you change for the better. Well, I was able to put this to the test earlier this week. Because all of a sudden, without warning or any indication, Podscan slowed down to a crawl, and then went down...

9 days ago • 10 min read

Podcast, YouTube, Blog Dear founder, Dr. Jessica Gold (@blissscience) helps founders live an intentional and passionate life — which ultimately impacts their entrepreneurial success. She wants to put intentional self-care back on the map in a field obsessed with productivity and tracking metrics, but very little emotional exploration. In our conversation, we dive deep into vulnerable places: from romance, passion, and love to dealing with stressful interpersonal conflicts. Dr. Jessica exposes...

11 days ago • 1 min read

Podcast, YouTube, Blog Dear founder, Earlier this week, I finally had a day to work on a massive refactor of Podscan’s transcription queuing system. And it... didn't go well. In case this is too technical for you, consider today’s episode a nerdy deep dive into the heart of where my business builds its value. I’ll explore the safeguards and mental exercises to deal with sizeable setbacks. And if you’re interested in what a solopreneur’s tech complexity can look like, stick around. I’ll spare...

16 days ago • 8 min read

Podcast, YouTube, Blog Dear founder, Louie Bacaj (@LBacaj), once a Walmart engineer, made a bold career shift into the unpredictable world of venture capitalism and entrepreneurship. Now a co-leader of a thriving community for bootstrapped entrepreneurs, Louie reveals how the 'small bets' philosophy guides individuals toward financial freedom and fulfillment. Together with Daniel Vassallo, he has created a unique space that thrives on exclusivity and practicality, challenging the traditional...

18 days ago • 1 min read

Podcast, YouTube, Blog Dear founder, It’s been two months of running Podscan for real. So let’s take a look at what happened, what didn’t happen, and if I already spent all that funding money. 🎙️ Enjoy the blog post and the podcast First, because it’s quite likely the most interesting topic, let’s talk money. I never disclosed the full amount, and I likely won’t for a while, but let’s just say it’s a 6-figure number. That’s not a surprise, as it’s pretty usual for the Calm Company fund to...

23 days ago • 6 min read

Podcast, YouTube, Blog Dear founder, Marybeth Alexander is the Chief Executive Owl at KnowledgeOwl, a SaaS that focuses on providing the most impactful knowledgebase you could possibly have. We talk about using knowledge management systems outside their "usual" domain of customer service: Marybeth teaches how you can employ a KB for marketing, sales, and even internal documentation purposes. We also tackle the topic of AI in knowledge management, how extremely simple pricing can be a growth...

25 days ago • 1 min read

Podcast, YouTube, Blog Dear founder, I am writing this still from the hotel where MicroConf 2024 just wrapped up. It's the morning after. I can still hear the energetic and joyful voices of founders from all over the world. And if you're wondering why my voice is so deep: I've been yelling SaaS stuff at nerds for 3 days straight. 🎙️ Enjoy the blog post and the podcast I’m "on the road" in Atlanta, and I want to share my impressions from this conference and the things I learned, the things I’m...

about 1 month ago • 12 min read

Podcast, YouTube, Blog Dear founder, Nicolai Klemke (@nicolaiklemke) is an Indie Hacker with a PhD in Physics. Talk about a career change! Nicolai shares his founder journey from learning how to code to making waves in the music industry.We chat about carving out a niche in the bustling AI market, honing in on a customer segment that has a need (and a budget!), and building a team to turn a hobby into a profitable business. If you ever needed motivation to lean into the things you enjoy "on...

about 1 month ago • 1 min read
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