About The Campaign

We're excited to present you with a new Social Spotters Campaign with BABY born Surprise! 

BABY born® Surprise Unwrap a bundle of surprises and find Mini Babies inside. Unwrap the real fabric blanket from the packaging. Inside, you'll find a cute, snuggly swaddle in a fun shape. Each set of dolls has a cute theme to inspire little ones' imaginations.

The Ducky Retails: $9.99 at Target and Amazon.com
The Bunny Retails: $12.99 at Target and Amazon.com

We are looking for influencers who shop at Target with kids aged 2-6 years old to help promote and create excitement for BABY born Surprise! 

Selected influencers will be asked to go into Target to shop for both products. You will be asked to take a photo shopping for BABY born Surprise Dolls and share as a Shopping Post on Social Media. You will purchase the products, and then take a lifestyle photo or video of your child playing with & enjoying the surprise doll to share as an At-Home post on Social Media. Available to influencers in the U.S. only.

*Before applying please be sure both BABY born Surprise Doll is available at a Target near you. BABY born Surprise comes in Series 3 and Series 5.

Deliverables:
2 x Instagram Static Posts (In-store and Lifestyle)
2 x Facebook Posts (In-store and Lifestyle)

Posting Dates: March 28 - April 8, 2022
Compensation: $250 (inclusive of product costs)
Please Note:
All social media profiles must be set to public with engagement stats turned ON to participate in any of these programs. Influencers will be selected on a first-come, first-serve basis and will be verified for quality of social media photos, following, and engagement. Additional information including product, photo guidelines, and key word messaging will be sent to each selected influencer.

Please click NEXT to proceed

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