About The Campaign

BSM Media is excited to present a new Social Spotters campaign for Cabbage Patch Kids by Jazwares!  

Cabbage Patch Kids created the FIRST EVER holiday toy frenzy in the 1980’s and are of the longest running franchises in history. Over 140 Million Kids have been adopted worldwide since launch. Each Cabbage Patch Kid is unique and they come with the oath of adoption, unique birth certificate, and the traditional baby powder scent!

We're looking for influencers and content creators with at least one child aged 2-5 years old.

Campaign Details: 
If selected, you will be asked to go into your local Walmart to shop for the new Cabbage Patch Kid "Style n' Play".    You will be asked to take a photo shopping for the products and share as a Shopping Post on Social Media. Then, once you have the product at home, you will take a lifestyle photo of your child playing with & enjoying the Cabbage Patch Kid "Style n' Play" to share as an At-Home post on Social Media.   Photos should be beautiful and inspirational.

Deliverables: 
1 x Instagram Story
1 x Instagram Static Post
1 x share to Facebook or Twitter
Compensation:  $350 (inclusive of Cabbage Patch Kid product purchase)
Posting Dates: September 2022


Please Note:
All social media profiles must be set to public with engagement stats turned ON to participate in this program. Influencers will be selected on a first-come, first-serve basis and will be verified for quality of social media photos, following, and engagement. Additional information including product assignment, photo guidelines, and key word messaging will be sent to each selected influencer.

Please click the NEXT button below to proceed to the application.

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